Rename the ticket packages on the CRM/portal

Its important to consider how the packages are named in the CRM because these are also what the bookers see in the portal.

The naming needs to be clearer and consistent. When a user goes to book TAI they will be presented with a dropdown list of 15 ticket options in the portal.

Renaming these packages with the proposed below should hopefully make it easier for users to quickly scan, understand and find the package for them

 

Current name
Proposed name
TAI Day 1
TAI Conference – Day 1
TAI Day 2
TAI Conference – Day 2
TAI both days
TAI Conference – Both Days
Asset Management Summit - day 1
Asset Management Summit – Day 1
Development Summit - day 2
Development Summit – Day 2
TAI day 1 with conference dinner
TAI Conference – Day 1 + Conference Dinner
TAI day 2 with conference dinner
TAI Conference – Day 2 + Conference Dinner
TAI both days with conference dinner
TAI Conference – Both Days + Conference Dinner
Conference dinner only
Conference Dinner Only
Asset Management Summit - day 1 with Conference dinner
Asset Management Summit – Day 1 + Conference Dinner
Development Summit - day 2 with Conference dinner
Development Summit – Day 2 + Conference Dinner
Asset Management Summit -day 1 and TAI day 1
TAI Conference – Day 1 + Asset Management Summit
TAI day 1 and Development Summit - day 2
TAI Conference – Day 1 + Development Summit (Day 2)
Asset Management Summit - day 1 and TAI day 2 with dinner
TAI Conference – Day 2 + Asset Management Summit (Day 1) + Conference Dinner
TAI day 1 and Development Summit - day 2 with dinner
TAI Conference – Day 1 + Development Summit (Day 2) + Conference Dinner

Reorder the packages in the CRM/portal

I would also suggest we re-order the packages in the CRM/portal so we organise by both days first, the conference day 1 options, then day 2 options, and then the summit, and finally the conference dinner.

Hopefully this makes it easier to navigate to the relevant package:

  1. TAI Conference – Both Days
  2. TAI Conference – Both Days + Conference Dinner
  3. TAI Conference – Day 1
  4. TAI Conference – Day 1 + Conference Dinner
  5. TAI Conference – Day 1 + Asset Management Summit
  6. TAI Conference – Day 1 + Development Summit (Day 2)
  7. TAI Conference – Day 1 + Development Summit (Day 2) + Conference Dinner
  8. TAI Conference – Day 2
  9. TAI Conference – Day 2 + Conference Dinner
  10. TAI Conference – Day 2 + Asset Management Summit (Day 1) + Conference Dinner
  11. Asset Management Summit – Day 1
  12. Asset Management Summit – Day 1 + Conference Dinner
  13. Development Summit – Day 2
  14. Development Summit – Day 2 + Conference Dinner
  15. Conference Dinner Only

Improve how we present ticket options on the website

Currently, we're presenting all the member and non-member ticket combinations in one long table. Even with clearer package names, that's still a lot of information for users to work through.

I'd suggest breaking the information into smaller tables, grouped around the main attendance options. 

Ticket options for CIH members

TAI Conference – Both Days | Tuesday 27 & Wednesday 28 April 2027

Ticket option

Price

TAI Conference – Both Days

Free

TAI Conference – Both Days + Conference Dinner

£95

TAI Conference – Day 1 | Tuesday 27 April 2027

Ticket option

Price

TAI Conference – Day 1

Free

TAI Conference – Day 1 + Conference Dinner

£95

TAI Conference – Day 1 + Asset Management Summit

Free

TAI Conference – Day 1 + Development Summit (Day 2)

Free

TAI Conference – Day 1 + Development Summit (Day 2) + Conference Dinner

£95

TAI Conference – Day 2 | Wednesday 28 April 2027

Ticket option

Price

TAI Conference – Day 2

Free

TAI Conference – Day 2 + Conference Dinner

£95

TAI Conference – Day 2 + Asset Management Summit (Day 1) + Conference Dinner

£95

Summit-only attendance | Tuesday 27 or Wednesday 28 April 2027

Ticket option

Attendance only

With dinner

Asset Management Summit (Day 1)

Free

£95

Development Summit (Day 2)

Free

£95

Ticket options for non-members

Summit-only attendance | Tuesday 27 or Wednesday 28 April 2027

Ticket option

Attendance only

With dinner

Asset Management Summit (Day 1)

£295 + VAT

£390 + VAT

Development Summit (Day 2)

£295 + VAT

£390 + VAT