The stereotyping of social housing and the people who live in it is still a major cause of stigma in the UK. Recent reports such as the Social Housing Green and White Papers have provided tenants’ accounts of the disrespectful and dismissive treatment experienced from their landlords. The impact of the language and behaviour of housing professionals was also highlighted in a survey by See the Person, in addition to how landlord services are designed and delivered.
Often, we don’t deliberately aim to stigmatise or stereotype others – however, language, attitudes and behaviours can inadvertently add to the negative experiences of residents. We must consider our own actions whilst also challenging the media and government to avoid negative stereotyping.
As we move forward and new rules come into effect by the Regulator of Social Housing, there will be clear expectation that you will have a relationship with your tenants based on transparency, fairness and respect – positive language, attitudes and behaviours are an important part of this.
The course will be very practical, using a mixture of online training, scenarios, breakouts and activities.
This course is beneficial for heads of service and managers, housing officers, resident engagement staff, and repairs staff.
This session is relevant for everyone, whatever your job role or position, who works with residents and wants to tackle and challenge stigma and stereotyping.
Please note: The content of this course is predominantly England based; however, if you require Scotland, Welsh or Northern Ireland content, we can accommodate this. When booking your place, please let us know in the learning needs box on your booking, and we'll be in touch to discuss.
Here at CIH, we want to provide everyone in housing with the skills and knowledge needed to keep up with the ever-changing environment. Our online training has been developed by expert professionals on critical topics and allows you to apply the learning to your day job.
Debbie has worked in the social housing sector for over 30 years within both local authorities and housing associations before moving on to join the professional body – the CIH – where she was Head of Practice with a key focus on translating government policy into practice.
In that role she developed expertise in a number of areas including housing and asset management, resident engagement, equality diversity and inclusion, health and safety (specifically building safety post Grenfell). She has also co-led research into the future of social housing, stigma and stereotyping in housing and the role of the housing professional.
Debbie is recognised as a leader in developing and embedding professional standards with sector bodies and individual organisations and developed the CIH professional standards for housing and, as part of this work has a strong interest in how organisations can develop strong values-led cultures, create inclusive behaviours and act as ambassadors for the profession. Debbie is an experienced public speaker, chair, and trainer.
You can book your place by selecting 'Pay now' at the top of this page and completing our online application form. You will need to sign in or create a 'My CIH' account. You can find instructions below.
Before booking, please ensure you have your payment details to hand, and a PO number if your organisation is paying for your training.
To apply for this training course you will need to register for a My CIH account.
If you already have a My CIH account, just follow the sign in by entering your email address and password as usual.